# Jill Konrath's Business Benefits List ---- Here is a big list of business benefits that Jill Konrath included in her book Selling to Big Companies: * Increased revenues or profitability * Faster time to market * Decreased costs * Improved operational efficiency * Integrating operations globally * Revitalizing the organization * Enhancing customer loyalty * Integrating e-commerce into marketing and sales * Decreased employee turnover * Improved customer retention levels * Increased competitive differentiation * Faster response time * Decreased operational expenses * Increased sales per customer * Improved asset utilization * Faster collections * Reduced cost of goods sold * Minimized risk * Additional revenue streams * Increased market share * Improved time-to-profitability * Increased billable hours * Reduced cycle time * Increased inventory turns * Faster sales cycles * Reduced direct labor costs _NOTE: These are not activities or deliverables, they are **business outcomes.**_